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Issue #005 · July 20, 2026 to July 26, 2026
Scent Report #005: Vanilla reclaimed the buyer lead, the flanker became a linen spray
Vanilla reclaimed the top of buyer language at 6 purchase intent readings, answering last issue's watchlist question, while prestige supply shifted from new juice to new formats: Frédéric Malle shipped body wash, hair mist, and linen spray, and Xerjoff shipped two 15ml flacons.
This issue reflects the sources, methods, and report format used when it was published. The current report has since evolved.
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